PROMOTIONAL PRODUCTS THAT ADD VALUE

Tote Bags	Polo Shirts	Conference Bags	Tee Shirts
Caps	Plastic Pens	Lanyards	Key Rings
USBs & Chargers	Metal Pens	Mugs, Cups	Stubbie Holders
Sunscreen, Lipbalm	Stress Balls & Toys	Drink Bottles	Compendiums
BBQ, Picnic, Blankets	Personal Umbrellas	Mouse Mats	Post-It Notes

Promotional Products, Custom Personalised Products & Branded Promo Items That Add Value

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PLEASE NOTE: The article below was submitted as part of a recent online competition we ran, inviting our clients and others to share their thoughts and experiences about using promotional products. For that reason the articles are written at a very general level only, and are far from ‘expert’ in any sense! It goes without saying though that if you now could like more detailed help or advice, please do not hesitate to contact us on 1800 674 722, or just send us an email. We would love to be of service to you.. that’s why we are here!
 

Instituting branded executive gifts into your marketing strategies

When a company is looking to clearly define their brand they may want to have some events where they are offering branded executive gifts as part of a competition of sorts. This approach goes well beyond the classic promotional product route where consumers are given an item and the hope is they become more aware of the company behind these items. By offering branded executive gifts in a lucky draw we are enticing an emotional reaction from the person. Most people are competitive by nature and when they want to get the branded executive gifts that appeals to them they will put energy into it. Everyone who participates in the branded executive gifts draw will want to be the lucky one. The benefit of this is there are more people who are aware of your business and what it has to offer, this will create more awareness and sales.

Impress your existing clients by providing them with branded executive gifts

Giving trusted clients branded executive gifts is a wonderful way to gain extra trust and ensure that they will continue doing business with you rather than a competing brand. The act of providing your good clients with branded executive gifts is a sign of respect that you have towards them which is undeniable proof that you enjoy what they bring to your company. The branded executive gifts should be something other than the usual promo products because they should show your clients that they are appreciated and that the business that they bring your company is plus in profits. These basically means that your branded executive gifts should be a little more elevated in price but you do not necessarily need to go overboard. Simply taking an existing product which demonstrates class and elegance will be fine. In order to keep these clients you will have to impress them.

Using branded executive gifts to acquire new clients

Companies are now becoming more competitive and are looking for ways to distinguish their brand. One of the very effective tools is branded executive gifts . In order for these branded executive gifts to attain maximum penetration the company must comes up with unique way to pitch it on the consumer. One very effective tactic is to have a promotional draw where the winner receives the branded executive gifts . This creates a feeling of excitement and if anyone doubts the effectiveness of this need to look at the most successful casinos for confirmation of the process. It's important the branded executive gifts be something that is desirable by many people. The best way to determine this is holding some focus groups and getting feedback from them to find out what is the best gift to offer. While this may seem like a lot of work the results are worth it.

Give a unique note along with your branded executive gifts to display your respect

When using branded executive gifts to increase your profits you will want to add a little note along with them. This note can be standardized for every client who receives the branded executive gifts or you could simply make a unique note for each client. The branded executive gifts show the clients that you actually care about them but the extra note along with the gifts gives a little bonus for the trusted clients which will ultimately act as an added sign of respect. This deep level of respect is almost sure to keep your existing clients with your company rather than the competition. The note which is sent with the branded executive gifts could be anything as long as it displays how much you appreciate the business that they bring to your company. Show them that you could not function without clients like them.