PROMOTIONAL PRODUCTS THAT ADD VALUE

Tote Bags	Polo Shirts	Conference Bags	Tee Shirts
Caps	Plastic Pens	Lanyards	Key Rings
USBs & Chargers	Metal Pens	Mugs, Cups	Stubbie Holders
Sunscreen, Lipbalm	Stress Balls & Toys	Drink Bottles	Compendiums
BBQ, Picnic, Blankets	Personal Umbrellas	Mouse Mats	Post-It Notes

Promotional Products, Custom Personalised Products & Branded Promo Items That Add Value

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PLEASE NOTE: The article below was submitted as part of a recent online competition we ran, inviting our clients and others to share their thoughts and experiences about using promotional products. For that reason the articles are written at a very general level only, and are far from ‘expert’ in any sense! It goes without saying though that if you now could like more detailed help or advice, please do not hesitate to contact us on 1800 674 722, or just send us an email. We would love to be of service to you.. that’s why we are here!
 

Conference toys should complement the niche a company fits into for maximum effectiveness

There are numerous options for choosing conference puzzles, however some choices of conference toys could result in less brand exposure than others because they are not relevant to the people who receive them. It is important for companies to choose conference toys that appeal to and are directly relevant to the recipients and that also link to the company. For instance a casino may give out branded packs of playing cards to visitors or a gym may give out branded skipping ropes to members, both of which are directly associated with the niches of the distributors. People who visit casinos are likely to enjoy playing card games, hence they will use their pack of playing cards often. Likewise, people who go to the gym like exercising and they can use their skipping ropes to exercise. The more often people use their conference games, the more exposure the brand receives.

Conference games can give a company an online competitive edge over its rivals

Many companies sell services or products online and it can be incredibly difficult for a company's online sales to thrive because of the amount of competition. Conference toys however can give a company a competitive advantage over its rivals. The company can for instance offer a branded game to each new customer who buys a product or service online from them. Alternately the company can give conference puzzles to their customers who spend over a certain amount online. If customers know they can get a product plus a branded game from one company but only the product from another company, they will choose the company who gives them the branded game because they are getting better value for their money. In addition, customers will be reminded about the company whenever they use the conference toys, which encourages them to choose the company over its rivals for future purchases.

A company can show customers that they are valued by giving them conference games

Conference toys can be a fun way for a company to demonstrate to customers that the business they give to the company is appreciated. A company can give conference puzzles to loyal customers who offer them repeat business and/or a company can give conference games to customers who buy expensive products or services. By giving customers conference toys as gifts, a company can show them that they are valued. When customers feel valued by a company they are less likely to go to one of its competitors for future business transactions but will instead continue to do business with the company. In addition to serving as thank-you gestures, conference toys also provide brand exposure for a company, which can result in new customers for the company as well as keeping the brand in the forefront of present customers' minds for future sales.

Highlight new products or services by combining them with conference toys

If a company has a new product or service offering, they can draw attention to it by combining the offering with a branded game. Customers can be encouraged to buy a new product or service if the company gives them a branded game when they do so because they are getting more for their money. Whenever customers use the conference puzzles they will be reminded of the company for future purchases as well. In addition the company will receive brand exposure through conference puzzles and may receive sales as a direct result of people seeing the conference puzzles and being informed that they too can receive the games by buying a new product or service from the company. Conference games may even tie in with the theme of new products, for example educational conference puzzles for younger children that tie in with a company's new back-to-school range of products.